Styleguide
Photo by Roberto Shumski / Unsplash

Styleguide

A comprehensive guide to all design elements and components available in the Luno theme. Perfect for understanding the visual language and ensuring consistency across your content.

This styleguide showcases every element available in the Ghost editor. Use it as a reference to maintain visual consistency across your site and to discover the full range of design possibilities.

Typography

Typography is the foundation of great design. Luno uses a carefully balanced type system that creates hierarchy and enhances readability.

Heading Level 3

Heading Level 4

Regular paragraph text flows naturally with optimal line height and letter spacing. You can emphasize text using bold for strong emphasis, italics for subtle emphasis, or strikethrough for deprecated content. Links like Ghost.org are styled to stand out while remaining harmonious.

Ordered lists help organize sequential content:

  1. First item in the sequence
  2. Second item follows naturally
  3. Third item completes the pattern

Unordered lists work well for non-sequential items:

  • Flexibility in design choices
  • Consistency across components
  • Attention to every detail

Design is not just what it looks like and feels like. Design is how it works.— Steve Jobs

Aside boxes are perfect for supplementary information, tips, or notes that complement the main content without interrupting the flow.


Tables

Tables organize data in a clear, scannable format:

FeatureFreeExplorerWanderer
Weekly Newsletter
Destination GuidesLimitedFull AccessFull Access
Travel Itineraries5/monthUnlimited
Priority Support
Exclusive Retreats


Code

Code blocks display syntax-highlighted code snippets:

// Example: Fetching travel destinations
async function getDestinations() {
  const response = await fetch('/api/destinations');
  const data = await response.json();
  
  return data.destinations.filter(
    dest => dest.featured === true
  );
}

JavaScript async function example


Colors & Callouts

Callout cards draw attention to important information. Five color options help convey different types of messages:

💡
Information: Blue callouts are ideal for tips, helpful hints, and neutral information that enhances understanding.

Success: Green callouts celebrate achievements, confirmations, and positive outcomes.

⚠️
Warning: Yellow callouts signal caution, important notices, or things to keep in mind.

🚨
Error: Red callouts indicate critical information, errors, or urgent warnings.

📝
Neutral: Grey callouts work well for general notes, secondary information, or subtle emphasis.


Media

Image

Images with captions enhance visual storytelling:

Mountain landscape at sunset
Mountain landscape with caption — Photo by Unsplash

Galleries display multiple images in a beautiful grid layout:

Video

Native video embeds for self-hosted content:

0:00
/0:21

Video card with thumbnail and playback controls

Audio

Audio players for podcasts, music, and sound clips:

audio-thumbnail
Sample Audio Track
0:00
/372


Interactive Elements

Buttons

Buttons guide users toward actions. They can be aligned left, center, or right:

Toggles

Toggle cards create expandable sections perfect for FAQs and detailed explanations:

What is a toggle card?

Toggle cards are expandable sections that help organize content. Visitors click to reveal more information, keeping your page clean while still providing depth. They're perfect for FAQs, detailed explanations, or supplementary content.

When should I use toggles?

Use toggles when you have content that not all readers need to see immediately. Common uses include frequently asked questions, technical specifications, terms and conditions, or any content that might overwhelm the page if fully expanded.

Can toggles contain rich content?

Yes! Toggle content supports full HTML formatting including bold text, italics, links, and more. You can create rich, detailed explanations inside each toggle.

File Downloads

File cards let visitors download resources directly:


Content Cards

Product Card

Showcase products with images, ratings, and purchase buttons:

Premium Design Kit

A comprehensive collection of design resources, templates, and components for modern web projects. Includes typography guides, color palettes, and UI elements.

View Details

Bookmark Card

Preview and link to external or internal content:

Ghost: The Creator Economy Platform
The world's most popular modern publishing platform for creating a new media platform. Used by Apple, Tinder, Sky News, OpenAI & thousands more.


Embeds

Embed content from popular platforms:

YouTube


Signup Card

Signup cards help convert visitors into subscribers:


Header Cards

Header cards create bold, attention-grabbing sections:

Make a Bold Statement

Header cards command attention and set the tone for important content sections.

Get Started

🎉
That's everything! This styleguide covers all major elements available in the Ghost editor. Use these components to create engaging, consistent content across your site.